About Us



Empowering the Pilates lifestyle and effortless outdoor movement since 2010.

The FlowAura Journey

Founded in 2010, FlowAura began with a singular, quiet intention: to create activewear that moves as naturally and seamlessly as breath itself.

What started as a dedicated studio atelier crafting precision apparel for mindful yogis and Pilates practitioners has grown into a global movement. Over the past decade and a half, we have expanded our reach to over 50 countries worldwide, connecting a vibrant community of women who value strength, grace, and authentic self-expression.

From morning mat sessions to untamed coastal trails, our pieces are designed to support your journey—wherever your flow takes you.



Engineered for Studio, Built for Nature

Why choose between the serenity of the studio and the wild freedom of the outdoors?

Our design team bridges the gap between high-performance Yoga & Pilates Essentials and functional, weather-ready Outdoor Activewear. Whether you are deepening a stretch in a sunlit sanctuary or hiking mountain ridgelines at sunset, our signature buttery-soft ribbed knits, moisture-wicking layers, and utility pockets are crafted to endure and inspire.



Join The Movement

"We believe that when you feel grounded in your body, you can move through life with unstoppable grace."

Explore our latest arrivals and discover the pieces that move with your flow.